Sneak Peek # 2 For NEXTGENre Vancouver: Client Personas – Your Marketing Campaign’s Imaginary Friends

Creating A Client Persona Database James Munroe Serp Media Group Inventing imaginary friends may have been okay as a child, but doing it as a grown up professional Realtor® can attract unwanted attention. In this case, though,  you’ve got some leeway. I even encourage you to give them names. Inventing fictitious characters to represent your perfect clients […]

Sneak Peek # 1 For NEXTGENre Vancouver: Keyword Research For Realtors

Keyword Research For Realtors Categorize, Group, And Filter James Munroe Serp Media Group Keyword research is a vital part of any content marketing plan. You need to know what questions “keywords” your potential clients are asking Google “in their own words”, so you can write amazing content that answers those questions. Here is a quick overview of how you can find out what those words are and hot to organize them for quick reference. 3 Easy Steps To Keyword Research […]

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